The Barn Quilt Project was born out of my desire to create something as a harbinger that would hint at where we’re going with the North Central Cyclery brand in the near future. In 2014, we will celebrate ten years of being North Central Cyclery. It’s been an incredible decade, and we’ve been looking forward to refreshing our brand at the ten year mark. We’ve settled on a reference point, philosophically and historically, from which we’ll build our revised brand. We’ll share more of that as it develops. We’re excited to engage the community in this process, since that truly is what we’re all about: people.
The Barn Quilt Project is pointing in that direction, but it is not the new logo itself. We wanted to have something rich with cultural, historical, and geographical meaning. Barn Quilts stuck in our minds because they carry all of these qualities. Barn Quilts have rich history in the Midwest. They act as a rural coat-of-arms for farm families. Some quilts played a role in the Underground Railroad, as certain block patterns were coded messages, leading to safe passage and to freedom. They’re not something you see here in town, but something you see out on long rides in the country. We like long rides in the country.
Our quilt has some meaning, too. The obvious horizon line, with the straight road as far as you can see, is a familiar sight to DeKalb area riders. The gravel color is intentional. The compass rose references direction. Ours, as North Central Cyclery, is pointing “onward and upward”. Barn Quilt lore tells that the four-pointed star means “bright day” – telling of early rides or long rides in the sun. Our pattern has ten rows of crops symbolizing ten years of business. The whole concept evokes a rural community vibe that we can identify with. There’s not much out here, but we’ve got great people.
This is our Coat-of-Arms. This is our Family Crest. This is our Barn Quilt.
We want this to be something that our friends near and far would be proud to bear. We are bringing in a run of patches, reflective stickers, cycling caps, and, if the demand demands, t-shirts. We would love to hear your feedback and/or your interest in these items to gauge our production. Please send an email to email@example.com
For more information on the history of Barn Quilts, click here.
A special thanks to Eric Sucharski for tolerating my specificity in the design process and thanks to my Mom for quilting.