North Central Cyclery

About

Hello. We are North Central Cyclery. It’s very nice to meet you.

Our History

We began in the early months of 2004, adopting 70 years of local cycling history into our heritage. Swede’s bike shop opened in 1935, selling the early wares of the original Schwinn Bicycles as well as firearms and fishing licenses. It is rumored to have boasted a basement firing range at one time.

We saw a need in the DeKalb cycling community and at the same time we saw the potential for an incredibly fun business opportunity. We love people and we love bikes. The wound from years of poor customer service, elitism, and lack of passion was ready to heal. We are striving towards a legacy of positive community service all our own.

We officially opened as the North Central Cyclery on April 4th, 2004. We have made it very clear in our staff, in our store, and in our involvement in the community that there is a new ethic in town.

We proudly carry Trek, Gary Fisher, Surly, Civia, Masi, Haro, and Eastern bicycles. We believe these companies give us the best opportunity to serve almost any rider walking in our door. We also carry a wide variety of products from other companies including Bontrager, Saris, Speedplay, Brooks, Arkel, Detours, and Big Agnes and many more. We have access to many products not present in our store and we gladly make special orders for customers, so if you are interested in something specific, please let us know!

We support, plan, coordinate or participate in almost every cycling event in DeKalb County. These events are the cornerstone of our business. We also host many in-store seminars on bike maintenance, bike fit, training, commuting, and bike safety. Please check our Events page for upcoming events.

If you are interested in more information on what’s going on in our cycling community, please subscribe to our monthly email newsletter, The Velograph, or email us at rideaway@northcentralcyclery.com.

Our Staff

Tobie DePauw

“T-Bone”
Manager
Bikes: Orbea Orca, Surly LHT, BMC Fourstroke 01, Voodoo Limba
Email: tobie@northcentralcyclery.com

Frank Heegaard

“Big Brother”
Owner
Bikes: Trek Pilot 5.2 Spa (the Cadillac), Trek Fuel 90, 1982 Panasonic (Steel is Real)

Jay Barre

“Max Power”
Bike Technician
Bikes: Mongoose Ritual, Surly Steamroller, Trek 1220, Giant XTC, Bianchi San Lorenzo

Alex Bowden

“Youngblood”
Bike Technician
Bikes: Team Type 1 Orbea Orca, Gary Fisher Piranha, Trek Soho S.

Phillip Brown

“Philbilly”
Bike Technician
Bikes: 2006 Lemond Reno, 2006 Lemond Poprad, Surly LHT Winterbike

Brent Turney

“TBA”
Bike Technician
Bikes: Surly CrossCheck, 2007 Trek 1500

Kathy Lockard

“Katlock”
NCC Beautification Queen
Bikes: Trek Project One Pilot 5.0 Spa named “Pinkie”, Trek 1100 hybrid, Trek Navigator 400, 1972 Motobecane